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Our research found…
of CxOs discover content on LinkedIn
of CxOs spend less than two hours a week reading
of CxOs are put off by content that is too complex
“Often the content I see overestimates the level of technical interest I have and underestimates the need to explain it really simply.”
Ben Fletcher, Group CFO, The Very Group
“I read to make sense of the broader picture, anticipate the future, see what trends are emerging in our sector and beyond.”
Dan Wood, Chief People Officer, UWE
“I like it when content comes my way with valuable insights that are backed up by facts and have solid references.”
Francisco de Sousa, CFO, Groupon International
About Rin Hamburgh & Co
Rin Hamburgh & Co is a strategic brand copywriting agency based in Bristol, UK. We specialise in working with expert-led businesses to create hard-hitting thought leadership content that builds brand awareness and authority, and allows them to lead the conversation.
